R&B SUPERSTAR JASON DERULO LIVE AT BLOOMINGDALE’S LENOX SQUARE FOR THE LAUNCH OF HIS COLLECTION LVL XIII
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Luxury menswear label LVLXIII (pronounced Level 13), founded by Atlanta native Antonio Brown will launch at Bloomindale’s Lenox Square as part of an exclusive partnership between the label and the retailer. Investor and brand ambassador Jason Derulo will be on hand at the launch event to introduce the spirit and inspiration for the fall collection.
Brown and Derulo participate in a panel discussion led by Dennis Malcolm Byron, contributing writer for Men’s Book Atlanta. The partners will discuss growing a business from scratch and breaking into the luxury fashion business.
LVLXIII was launched exclusively at Bloomingdale’s earlier this year in four doors including New York, LA and Miami. In addition to key menswear pieces, the line also includes a shoe collection that will be in stores in spring 2018. The brand, described as streetwear meets luxury, is part of Bloomingdale’s Lab concept which highlights the latest trends in designer streetwear.
