Porsche Design eyewear heritage meets sports car DNA in new 2020 Collection

Exclusive lifestyle brand Porsche Design is known for offering an extension of the Porsche lifestyle both on and off the road, and eyewear is one of the best embodiments of that philosophy. With the launch of the new 2020 sunglasses collection, Porsche Design is tapping into its rich brand heritage and reimagining one of its most legendary styles, originally designed by Professor Ferdinand Alexander Porsche in 1978. The result: the P'8928, the first square-shaped aviator shades with an interchangeable lens mechanism. But, it is not just about the past, another highlight of this season's collection is the P'8685 Hexagon Gold Limited Edition: highly-engineered sunglasses infused with true sports car DNA and strictly limited to 500 models worldwide.

Ever since Porsche Design unveiled the brand's inaugural sunglasses in 1978, the P'8478, the world's first sunglasses with an interchangeable lens mechanism, the brand has stayed true to its iconic design philosophy to optimize function. Extraordinary design and quality materials without any frills or excessive ornamentation.  Applying the same vision and design process that led to the legendary Porsche 911, allowed F. A. Porsche to bring a new perspective to the eyewear segment that caught the eye of many – including true Porsche enthusiasts as well as notable celebrities. 

Iconic: P'8928 – a design icon reborn
The P'8478 were the first glasses to offer an interchangeable lens mechanism that allowed the lenses to be easily changed based on lighting conditions – or personal taste. The P'8478 remains a true style icon recognized for both its well-thought out functionality and timeless design. Now, Porsche Design is building on that legacy and introducing the P'8928 – a modern, squared aviator reinterpretation of the classic with the same unique interchangeable lens mechanism. Revamped, yet unmistakably Porsche Design. Each pair comes with an additional set of colored interchangeable lenses, and new lens colors are introduced each season. Exclusively manufactured in Japan, using ultra-light and durable titanium, the frame makes the P'8928 extremely comfortable to wear. RRP starting from $550.

Sports car DNA and high-tech precision – the P'8685 Hexagon Gold Limited Edition
The limited edition P'8685 Hexagon Gold sunglasses are a perfect fusion of Porsche Design philosophy and uncompromising engineering. Inspired by the engine block of a sports car, eight hexagonal screws hold the solid titanium front in place giving the glasses their unmistakable and bold look. Exclusive manufacturing underscores the precise construction with each frame being crafted individually by hand. Limited to only 500 pairs worldwide. Lightweight temples made of high-performance RXP® and polarized lenses ensure maximum comfort. RRP: $1,150.

Fusion models – striking contrasts in shape, material, and surface
Also new are the Porsche Design Fusion models, featuring striking contrasts in shape, material and surface. High-performance plastic RXP® meets metal while polished and matte surfaces intersect giving them an edgy and futuristic design. The P'8366 squared aviator correction glasses and P'8690 sunglasses are the fusion highlights from this new collection.

Ultra-Light – purely the essentials
The Ultra-Light line features a design language that is reduced to the minimum – timeless, simple and elegant with a diligent focus on functionality. High quality titanium is used in the frames only where absolutely needed while the temples and front are characterized by clear lines and flowing style. With the frame weighing only five grams, they are the lightest and most minimal glasses designed by the brand.

After 42 years of iconic and forward thinking eyewear innovations, Porsche Design continues to tap into its heritage while keeping an eye on the future in order to engineer unique glasses that guarantee optimal performance and timeless style. The new collection is the next chapter in the brand's eyewear story and the latest models remain true to the core principles while offering state-of-the-art eyewear features. Whether behind the wheel or on the go, Porsche Design glasses offer maximum quality, design and engineering that stand the test of time.

FASHIONADO

How to Feel Your Most Confident Self this Valentine’s Day

Whether you’re going on a blind date or spending time with your spouse, Valentine’s Day can be quite intimidating and daunting. However, radiating confidence is one guaranteed way to impress that special someone. While this task may seem difficult to implement, it can be achieved with just a few tricks. Here are some of our tips on how to feel more confident this Valentine’s Day.

To start off, you’re going to want to dress to impress. Studies have shown that clothing can actually influence your mindset. Going above and beyond to dress up this year will not only impress your date, but it will also help you feel more confident. If you haven’t gone shopping for a new suit in a while, Valentine’s Day is the perfect opportunity. Check out this selection of suits to help you get started. With that being said, you’ll also want to spruce up your grooming. A clean-shave will be sure to help you feel put together and ready to go. In order to do so, experiment with top of the line razors that will get you the smooth and sharp shave you need for your date.

Next, you’ll want to plan out your date night. Going into the date with a plan will not only help you to feel more prepared, but it will also boost your self-confidence. Knowing you have a killer night planned will shift the focus from trying to figure out where to go and what to do to simply focusing on your partner. If you’ve been with your partner for a few years, try taking them somewhere new and exciting! Going outside your comfort zone and trying something new will be sure to give them an exciting night. In contrast, for a first date or a blind date, dinner and a movie can be a great start to your potential relationship. Here are some tips to help you get started if you’re unsure where to begin!

Last (but definitely not least), you’ll need to remember to have a positive mindset. It can be easy to doubt yourself, especially when going on a date with someone new. But having a hopeful outlook for the date and focusing on the positive will give you a confident attitude that will be sure to impress your partner. Thinking positively has also been proven to lower levels of stress and improve your overall physical wellbeing. Focusing on the good in a situation, surrounding yourself with people who make you happy, and utilizing positive affirmations are just some of the ways to turn a negative mindset into a positive one. Not sure where to start? Take a look at this article for more tips to help you stay positive.

Confidence is more than just a smile and a firm handshake; it’s a state of mind. Showing your date you’re confident and comfortable in your own skin will allow them to feel more comfortable and confident on the date as well. Overall, it’s important to keep the focus on your date and give them a night they’ll never forget.

FASHIONADO

RUDY’S BARBERSHOP COMES TO ATLANTA’S PONCE CITY MARKET

On March 1st, west coast brand Rudy’s Barbershop, known for its quality cuts and line of superior products, will open their first Georgia location at Atlanta’s nationally acclaimed, mixed-use community hub Ponce City Market.

Since 1993, Rudy’s has reignited the barber shop concept by offering unisex services in a creative, raw and vibrant environment. Step inside any Rudy’s location, and you will find a curated blend of art and music alongside high quality products and services. The brand creates a sense of community and place in each of their shops spread across Washington, Oregon, California, New York, Tennessee and now Georgia. 

“We’ve been looking at Atlanta for a while. It’s such an amazing city, especially the Old 4th Ward neighborhood with its rich history and creative energy. Once we heard about the Ponce City Market space, we knew it was a perfect fit for our brand. We think there’s a big opportunity for us to find a strong customer base in the Atlanta region” – Brendon Lynch, Rudy’s CEO. 

The 1,477 square-foot Atlanta shop will be led by an experienced stylist from Seattle and will feature seven barber chairs and a variety of grooming products for men and women, including Rudy’s own brand as well as top brands like BYRD, Baxter of California, Bumble and bumble, Reuzel and Malin+Goetz. 

Services include a buzz cut for $15, short cut for $32, long cut for $45, beard trim for $10, bang trim for $10, color starting at $90 and a blowout for $35. Walk-ins are welcome but appointments are encouraged and can be booked on RudysBarbershop.com. 

In preparation of the opening of their brick-and-mortar location, Rudy’s will host a special pop-up shop within Citizen Supply, a curated artisan marketplace located on Ponce City Market’s second floor, from February 18th through February 25th. During this time, the brand will offer their same quality cuts and superior products to Citizen Supply’s consumers during regular store hours: 10AM-9PM Monday through Saturday and from 12PM-8PM on Sunday. 

Following their pop-up, Rudy’s will celebrate the official opening of their space with complimentary cuts all day on Wednesday, March 1st. In addition, there will be a grand opening party that evening with drinks, music and free food. The event is free and open to the public. Rudy’s Barbershop at Ponce City Market will be open 9AM-9PM daily. 

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