HERON PRESTON DEBUTS “SHOW HOUSE” COLLECTION FOR SPRING/SUMMER 2018 AT PARIS MEN’S FASHION WEEK

For Heron Preston’s second collection, the designer developed pieces with subversive humor. Taking the second step into building his unique point-of-view, Preston dipped into his personal history to create a graphic heavy, referential collection inspired by kitsch, from artworks like Jeff Koons’ ceramic sculptures to the designer’s own memories of paintings in display homes in the Northern California suburbs. This season also marks the debut of Heron Preston womenswear, presented alongside the men’s collection.

“Show House” is named for pristine model homes in suburban subdivisions, the staged living spaces with eerie perfection, teeming with non-life, designed to imagine a mini-utopian future. Memories of walking through a show house when his parents moved to the suburbs of San Francisco inspired the graphics in this collection, like an image of a bowl of fruit (wittily branded with the word “fruit” on the back) as well as the setting for the lookbook, shot outside Milan in a vacant space meant to evoke the empty lots of a subdivision-in-progress.

Preston’s research also led him to the origins of his work as a designer, modeling one piece after a display tee used for years at Jonathan Embroidery Plus on 38th Street in Manhattan, meant to show the various screen printing techniques the store offered. Preston borrowed graphics from the display shirt, from an exploding baseball to a rattlesnake, a playful homage to nonsense-as-aesthetic.

The Heron Preston Spring/Summer 2018 collection also includes new painting graphics that feature the Heron bird, borrowed from John James Audubon’s depictions, as well as the brand’s hallmark “Style” embroidery, printed in Russian. Utility wear remains a major influence for the brand, with cargo and workwear elements present in both the men’s and women’s collection.

For womenswear, Preston focused on leather elements and cropped silhouettes balanced with oversize tees and hoodies, along with a new rollout of small leather accessories.

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Y/Project Spring 2018 Menswear

“Every single shirt or jacket has different ways of wearing it. You really have to make a choice; you have to think about how you want to wear the clothes.” Y/Project

Y/Project Spring 2018 menswear - See collection.

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PORTS 1961 SPRING SUMMER 2018 MENSWEAR

The spring-summer Ports 1961 menswear collection is a celebration of diversity, strength and optimism.

Fashion reflects the world around us. In a time of challenge, fear and disillusion, it is the creative person's role to try to deliver a message of love and hope.

For the past several seasons, Milan Vukmirovic has been exploring the urgency of love and the importance of fraternity, unity and solidarity.

Inspired by Jean Michel Basquiat’s work and personal style, African cool-setters and the hip-hop scene in New York in the early Eighties, Milan Vukmirovic presents an upbeat collection with a very positive message.

Brimming with color and meaning, this collection is a window that opens to the world and defends the richness of difference.

This season, Ports 1961 draws in equal measures on street culture, contemporary dress and local artisans. Embroidery and prints point to far horizons.

This collection is, in its own way, a message of solidarity for the Black Lives Matter movement that began in the street and on social media in 2012. The fight against violence and for justice for black people resonates today in an even wider, bigger way.

Now, more than ever, EVERY LIFE MATTERS. EVERY COLOR MATTERS. ONLY LOVE MATTERS.

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Gucci Dipped Ink Nail Art

Glove your hands in Gucci jewelry with black inked fingertips as seen in the Gucci Cruise 2018 show in Florence. The dipped ink look extends down the fingers guided by fusing gold hardware and pearls. You can thank nail artist Jenny Longworth for this refreshing take on gothic glam.

Source marie claire

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GUCCI Resort 2018

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“But we couldn’t have Athens, so I went to the next big step in civilization, the Renaissance, so we came here to Florence, the fascinating metropolis of the past, the place which had the power of big money. Like,” he smiled, “Napa Valley now.” (A slip of the tongue: Silicon, we assume.) - Alessandro Michele, VOGUE

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GUCCI resort 2018. See collection and full runway video.

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La Perla Pre-Fall 2017 Ad Campaign with Kendall Jenner

LA PERLA PRESENTS THE PRE-FALL 2017 CAMPAIGN STARRING KENDALL JENNER SET IN THE KALEIDOSCOPIC WORLD OF AN ENGLISH POP ART GARDEN

A surreal garden of gigantic begonias, a colossal hibiscus, and reimagined tulips comes to life in a world of fantasy and art designed by La Perla Creative Director, Julia Haart.  Inspired by the works of Georgia O’Keeffe and Peter Max, Haart calls upon her favorite pieces from the pop-art and modernist movements to fuse the Pre-Fall 2017 Campaign with her own cast of psychedelic creativity.

Just as Dorothy journeyed to the Land of Oz, so too does the campaign’s protagonist, Kendall Jenner – entering into a world of her own imagination. Clad in Ready-to-wear, Lingerie, and Beachwear from the La Perla Pre-Fall 2017 Collection, Jenner exudes the certainty and self-assurance of a true heroine – owning her world through confidence and empowered femininity.

Captured through the inventive lens of Mert & Marcus, the vibrant colors and molded shapes of the La Perla collection take center-stage. The explosive visual message is intended to shock and transport the viewer to a world of fantasy, color, and art.

The campaign features the new La Perla Slip Dress which boasts a built-in padded bra and sculpted bodice sewn from the world’s finest stretch silk with Leavers lace detailing. Other featured pieces include a limited-edition haute couture crystal embroidered dress, a one-piece swimsuit with translucent paillettes embroidery, and a lingerie set adorned with floral embroidered Leavers lace and velvet detailing.

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HERON PRESTON ANNOUNCES GLOBAL RETAIL TOUR FOR HIS DEBUT AW17 COLLECTION

HERON PRESTON ANNOUNCES GLOBAL RETAIL TOUR FOR HIS DEBUT AW17 COLLECTION
The Designer’s First Full Collection Will Begin Landing In-Stores Globally On May 20, 2017. Preston Will Move Across Cities To Celebrate The Collection With A Series Of In-Store Events, The First Of Which Will Take Place In Moscow On May 19, 2017.

Heron Preston, the innovative creator whose fashion collaboration with the Department of Sanitation made headlines during New York Fashion Week in September, will celebrate the global launch of his first full collection for his eponymous line with a series of events in key cities including Tokyo, Milan, Seoul, New York, Paris, London, and Moscow – the Russian capital will serve as the launching point for Preston's retail tour with a pop-up store at iconic concept store KM20 that will open on May 19, 2017.

Preston will travel across the globe to Russia to set up a pop-up space in collaboration with KM20 concept store to mark the initial drop of the highly anticipated debut collection from the New York-based designer's AW17 season. The collection, titled For You, The World offers a cohesive narrative, tying in ideas, graphics and inspiration that Preston has explored in capsule collections and exclusive releases over the years.

The Heron Preston KM20 pop-up will run for three days starting on Friday, May 19, 2017; on day one of the pop-up Olga Karput, KM20’s founder will host an event with Preston to earmark the opening of the pop-up. Preston's pop-up at KM20 will showcase a number of Heron Preston x DSNY items presented during NYFW in September 2017 alongside the main AW17 collection and a limited edition graphic tee created for the retail tour partners exclusively for sale at these limited pop-up installations.

Preston, who functions as an artist and creative director in addition to his work as a designer, has designed a unique pop-up installation incorporating video and art installations, metal mechanical arms and heavy-duty machinery. The launch event on May 19th in Moscow at KM20 will feature music by Virgil Abloh and DJ CYBER69 and take place in the parking garage directly underneath the Maison in the city center, the future location of KM20, 2 Stoleshnikov street. KM20 plans to move into the space permanently this coming fall. The new location will allow for a large-scale expansion for KM20 with a square footage multiplying a little more than five times than that of its current location.

Preston selected Moscow as the starting point for this retail tour as Russia has been a source of inspiration for the designer his love of the Cyrillic alphabet is what led Preston to incorporate the iconic Стиль embroidery element seen throughout his designs.

“In 2014 Nick Knight was curating a 'hip-hop in the 80’s' photo exhibition in his SHOWstudio gallery and invited me to create a t-shirt for that project. For the direction, I decided to focus on hip hop culture's obsession with style and branding. I designed a metal tee and wrote “STYLE” in Russian because I loved the style of letters in the Cyrillic alphabet. What started out as a single idea crossed over into more of my work over the years and eventually became my sub- logo. For the launch of my first collection, I felt an American designer debuting in Russia would be different from what everyone else in the industry is doing while staying authentic to the story of my brand. I'm excited to connect with the place that inspired my logo and share my culture with Russian youth.” – Heron Preston on his iconic Стиль turtleneck

The Heron Preston pop-up space at the KM20 underground parking garage will be open from May 19th to May 21st at 2 Stoleshnikov street.

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