August 23, 2019

Raf Simons & Fred Perry Collaborate for FW19 Collection

August 23, 2019/ Ashlee Frederick

Raf Simons has debuted the latest collection in his ongoing Fred Perry collaboration, once again taking inspiration from British youth culture and classic subcultures. For this collection, Simons has celebrated the work of photographers Gavin Watson and George Plember, with archival photographs digitally printed across the pieces.

Watson began photography at a young age, and had already captured over 10,000 by his 16th birthday. His work focused on his own growing up and his love of two-tone music throughout the 1970s and early ’80s. Plember, on the other hand, was a South London schoolteacher who centered his work on Thamesmead, a London brutalist housing estate, and the young people who lived there.

In the FW19 collection, Watson and Plember’s work appears on classic Fred Perry pieces including hoodies, turtle neck sweatshirts, polo shirts and colorful T-shirts. Additionally, the Fred Perry laurel wreath appears throughout the collection, replacing the hanging metal hoops from Simons’ FW19 collection.

The collection has been launched with an immersive lookbook that takes users inside a virtual house. The lookbook — which is similar to last season’s campaign imagery — is shoppable and contains hidden clues to take you somewhere different. The full collection is available now from the Fred Perry web store and select locations.

Source: HypeBeast

FASHIONADO

April 12, 2019

Raf Simons Discusses His Post-Calvin Klein Plans in New Interview

April 12, 2019/ Ashlee Frederick

To mark the launch of his latest Kvadrat collaboration at this year’s Milan Design Week, Raf Simons sat down with The Guardian to discuss his work with the textile label as well as his plans after leaving Calvin Klein in late December. Speaking about the launch installation for his new work with the Danish brand, Simons explains that it will “have a cafe, and a space for social interaction. It’s not a showroom, it’s an environment, a place of inspiration.”

As well as his ongoing work with Kvadrat, Simons also covers his ever-growing and increasingly ambitious art collection. Speaking about the works, Simons described his collection as “quite a responsibility. I’m not exactly buying things you can ship back home in a crate and hang on the wall.” Because of this, Simons is considering turning his collection into an art foundation: ”I’m not interested in setting up a really private private foundation. Rather something with education and collaboration built into it.”

While Simons mainly covers his future plans in the interview, the Belgian designer also discusses how the fashion industry has changed over the course of his career: “In the past, a designer made a collection and presented it to a small audience of professionals, then one picture appeared in a magazine, and months later the clothes came to the shops. Oh my God, the desire that created! Now everyone sees the runway show right away, and by the time the clothes are available, people have moved on to something else. This fast communication, it’s exciting but it can be dangerous, too. Damaging.”

Source: HYPEBEAST

FASHIONADO