Italian Heritage Brand LES COPAINS Opens its first American Atelier in Atlanta & Celebrates with Contemporary Artist ZACHARY CRANE
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The Les Copains brand has maintained a decades-long dedication to the support of the arts. For this reason the company commissioned not only a private work by Zachary Crane, but also committed to a direct donation to The Museum of Contemporary Art (MOCA) as well as offering a percentage of its first week’s sales as an enthusiastic commitment to the brand’s support of its new Atlanta home.
The new store opening is indicative of a renewed and focused decision to expand the presence of the Les Copains brand in the US market. The Buckhead Atlanta atelier will be the Italian heritage brand's single outpost in America, and the first in a secession of stores to be rolled out over the following 3 years. Said Francesco Leone, US President of Les Copains, “We felt strongly that the Atlanta marked was best poised to embrace the brand heritage and its modern take on Italian luxury.”
Zachary Crane’s installation, titled “Fabricator” is an artistic interpretation of the design process. A thousand unorganized thoughts amount in an empty corner, as the designer embattles a search for taste and purpose. A dormant room suddenly morphs into an idea consortium as fashion unfolds.
*The installation will be on display in the Les Copains atelier at Buckhead Atlanta through mid-September.
