So what's all the fuss about? Well, if you've ever been to Jeffrey Fashion Cares then you know the answer to the question. BUT if you haven't, watch my video and then CLICK HERE to purchase your tickets! YES! Tickets to the biggest, baddest fashion show in Atlanta are live TODAY! For details about Jeffrey Fashion Cares ... For its 22nd anniversary, Jeffrey Fashion Cares is encouraging Atlantans to believe in power in numbers and support this year’s theme, Prevention in Pairs. Once again embarking on a mission to raise as much awareness and funds as possible for its beneficiaries, Susan G. Komen for the Cure—Greater Atlanta Affiliate and the Atlanta AIDS Fund (AAF), Jeffrey Fashion Cares wants patrons to grab a friend and join them in honor of two great causes at the 2014 fashionable affair that will be held on Monday, August 25th at the American Cancer Society Center in Downtown Atlanta.

“It always takes two to move through a difficult illness like AIDS or breast cancer, so we figured what better theme to celebrate our 22nd Jeffrey Fashion Cares and help our beneficiaries!” says Lila Hertz, 2014 Event Co-Chair.

The official kick-off to the fall social season, Jeffrey Fashion Cares was founded by Jeffrey Kalinsky, arbiter of style and creator of two namesake boutiques in Atlanta and Manhattan. This year, Kalinsky will once again join Event Chairs Lila Hertz, Jeffrey McQuithy and Louise Sams in producing what promises to be one of the most exciting affairs yet. Attendees are invited to enjoy a pre-show cocktail reception and silent auction followed by a live auction and runway show featuring Kalinsky’s style selections from high-end designers such as Lanvin, Celine, Christian Dior, Givenchy, Erdem, Saint Laurent Paris, Balenciaga, Christian Louboutin and Manolo Blahnik. Last year’s sold-out event raised over $700,000 for Susan G. Komen for the Cure—Greater Atlanta Affiliate and the Atlanta AIDS Fund (AAF), and in its history, Jeffrey Fashion Cares has grown into one of the largest combined AIDS and breast cancer benefits in the country.

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