SECTEUR 6 F/W20 NYFW
Secteur 6 is the world’s first fully regenerative fashion brand founded by brothers Amit and Puneet Hooda. The Hoodas have played a pivotal role in establishing the Secteur 6 district of Delhi, India into a regenerative and transformative region that touts state of the art facilities with impeccable design and production. The Secteur 6 brand specializes in organic and regenerative manufacturing from dying techniques to locally sourced and organically created fabrics and textiles. The Hoodas main mission is to eliminate poverty for the people in the region, employ farmers, regenerate the environment and sell a conscious and chic collection which changes the world one look at a time.
The Hoodas set their sights on the fashion industry -- currently recognized as the world’s second-largest polluter. They tapped People’s Revolution to oversee the build-out of the Secteur 6 brand. To set the tone and direction, the Hoodas secured designer Rosemary Rodriguez -- the former creative director of Paco Rabanne, Thierry Mugler, Maje and many more.
“There is a serious change afoot and Secteur 6 is committed to changing the direction of where the earth is heading while simultaneously elevating the feminine in all her forms,” says Amit Hooda.
Secteur 6 developed and created game-changing textile innovations using bananas, rose petals, organic cotton, hemp bamboo, and plant-based viscose, all of which are utilized in the collection. This season features classic utilitarian and intentionally relaxed silhouettes, fringe embellishments, paillettes, embroideries, appliques, and more speaking to a new generation of consumers.
The collection is fun, fresh and definitely needed in the fashion world and beyond. The collection offers both See Now, Buy Now, and Fall deliveries. NYFW
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